Conservative Party of Canada Launches Advertising Campaign

Campaign Features Wife of Pierre Poilievre

Poilievre's Wife Expected to Play Key Role in Campaign

OTTAWA, ON - August 8, 2023 - The Conservative Party of Canada has launched an advertising campaign featuring three broadcast television ads as well as digital and print ads. The campaign, which is expected to cost approximately $10 million, will run for four weeks and is expected to reach over 10 million Canadians.

The first ad in the series features voice-over from Poilievre's wife, Anaida. Poilievre, a Montreal-raised Venezuelan immigrant, has been described in a Quebec newspaper as Poilievre's "hidden ace."